Media spend$1,047.95
Purchase value$12,466.51
Reported ROAS11.90×
Purchases48
Cost per purchase$21.83
Supplied screenshot. Metrics are transcribed as shown. Cropped views preserve retained numbers; date captions come from the source where available.
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What this
report shows.
Seven-day reporting view
This week sits inside Report 02’s longer period. The two totals overlap. Short periods are sensitive to day-to-day variation.
Reading the numbers
Purchase value is platform-attributed, not profit. A screenshot does not establish incremental lift or show store-side reconciliation, refunds or all attribution settings. The historical figures are not a promise of future performance.
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